MICHIGAN
A team of MSU researchers in the School of Hospitality Business has worked with hotel industry experts to develop a system that ranks top real estate markets around the country in terms of financial viability.
Arjun Singh, an associate professor of international lodging, finance and real estate, and Raymond Schmidgall, the Hilton Hotels Professor of Hospitality Financial Management, worked jointly with about 30 industry members to implement the Lodging Market Potential Index, a system that ranks potential land investment hot spots.
Using the opinions and insight of industry experts, the two researchers devised a system based on 10 different dimensions and 30 different indicating factors, all of which are used to rank the top 25 major hotel markets in the country.
Singh and Schmidgall presented their findings at the Midwest Lodging Investors Summit this past July, something they’ve done for roughly the past three years, Singh said.
The system’s rankings then can be used to determine the financial solvency of long-term investment in specific cities.