After years of fooling around with lyrics, he decided it was time to get serious and make a name for himself in the music world.

While at MSU, Selby did his first rap performance at the Eppley Center and the venue sold out.

“From there I started taking it more seriously,” Selby said. “I started perfecting my sound and getting my fan base up a little bit (and) dropping a few mix tapes.”

After performing at multiple venues around the Lansing area, he created the record label Northern Hype and reached out to famous Chicago-based rapper Twista.

“We have the same delivery of rapping style,” Selby said, referencing their fast paces.

In 2012, Selby asked Twista if they could join together for a concert with a possibility of a single and music video. Twista decided to give him a chance and sent him a beat to try.

“I sent him something back and he hated it,” Selby said.

However, that didn’t stop Selby from trying again.

The famous rapper sent Selby another beat and after spending three weeks in his basement writing lyrics and recording, Selby sent it back to Twista.

He fell in love with it.

The lyrical beat is now Selby’s first single, “Never Let Go,” featuring Twista, on Selby’s 18-song album “Ammunition.”

After two years of recording, the rapid-fire paced album, which also features the metal band, 3 Years Hollow, is set to release this year on April 26.

“I’ve taken a lot of hits over the years (from doubters), and this is my way to fire back,” he said, explaining the title of the upcoming album.

Selby will have a release party in his hometown, Traverse City, Mich., and will return to Lansing in May to perform in the Lansing Hip-Hop festival.