Sometimes, musicians just have to take the bull by the horns, and Chicago's mellow rocker Bobby Burg is no exception.
He's in two acts, the one-man band known as The Love of Everything and a group called Make Believe, and he has another project as well.
"I was making recordings,and I didn't have a label, so I created my own," the 26-year-old said of his "Record Label" studio. "It takes a lot of time to continue to do this properly. It's really fun to do."
Being with an independent label means you almost always have to publicize yourself. Hence, Burg will bring The Love of Everything to Mac's Bar, 2700 E. Michigan Ave. in Lansing, one week from tonight to promote his forthcoming album, "Total Eclipse of the Heart."
Euphone, Saturday Looks Good to Me and Shipwrecked also are set to perform throughout the evening, with the first show starting at 10 p.m. The cover charge is undetermined, but a Mac's employee said it will be $3-$5.
Meanwhile, as Burg tries to carve his niche in the music industry, he's still keeping his primary focus.
"I'm less concerned with the business side of things," he said. "I'm more interested with the creative side of music. The Love of Everything is a simple sort of songs that sound childlike, in a way, but the subject matter is more adult-oriented."
Burg has had several musicians collaborate with him at various times throughout his career. He said The Love of Everything is similar to a revolving door, where musicians just come and go. Right now, Burg plays the piano and guitar while on tour.
Likewise, Euphone's Ryan Rapsys also plays several instruments, including drums and keyboard, at the band's shows. He also summed up what it's like to play multiple instruments simultaneously at a show.
"Orgasmic," Rapsys said. "I guess you could imagine what it's like playing drums and keyboards at one time - it's quite loud."