Obama girls face adjustment to presidential spotlight

By Zack Colman

Created:
01/25/09 5:15pm

Last updated:
01/25/09 5:18pm

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Less than a week into their father’s presidency, the Obama girls already are more marketable than the Bush daughters.

Oak Brook, Ill.-based Ty Inc., the company that banked on Beanie Babies, is hoping that logic pays off.

Ty unveiled two dolls named Sweet Sasha and Marvelous Malia to add to its TyGirlz Collection.

The company said the dolls are not meant to resemble 7-year-old Sasha and 10-year-old Malia, but considering that the collection’s other dolls are named Lindsay, Britney, Paris, Hilary and Jenna, it’s safe to say we have some real-life Pinocchios in Oak Brook.

First lady Michelle Obama’s press secretary, Katie McCormick Lelyveld, told The Associated Press on Thursday that it was “inappropriate to use young, private citizens for marketing purposes.”

This is what the former Beanie Babies giant has become. I’m sure they’re not a proud group of entrepreneurs at Ty, but they sure are a cunning bunch that loves to tiptoe along the legal tightrope.

In the end, it’s a harmless product.

The Obama girls will get used to being in the spotlight, just like the Bush girls (well, hopefully they aren’t just like the Bush girls) did. The first lady is obviously going to try to provide as normal of a life for her children as possible, but it simply won’t be possible.

They are the daughters of arguably the most powerful man in the world. How could that ever be normal?

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